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Welcome to State of Pay, a showcase of the new, now and next in commerce, payments and technology for those seeking innovative ways to enhance and grow their business.
Video
06/09/2023
Imagine it: a world where payments happen at your the tap of a button. It’s the future, and the future is saying "hello" to mobile wallets.
12/11/2020
Many businesses have a mobile app — but is that app giving customers what they need? As retailers reimagine their customer touchpoints, apps look like a promising new opportunity.
10/09/2020
Learn about the expanding world of social commerce and how customers have embraced the “see it, click it, pay for it” mentality.
07/20/2020
Data drives opportunities for growth. When you use it to tailor a strategy, you may make stronger, more personal connections with your customers.
06/16/2020
Our everyday is evolving, and so are customers’ buying experiences. Voice technology may have a broader role in connecting you to consumers.
01/06/2020
With the right data, retailers are equipped to provide a seamless customer experience across all channels. Learn how the omnichannel experience is personalizing the connections retailers make with shoppers.
Technology and data have the power to completely revolutionize the way we pay.
11/07/2019
For younger generations, the experience of buying a product is as important as the product itself. Learn how retailers can cater to Gen Z to win their business.
In the next five years, retailers can expect wider adoption of facial recognition and finger-print scanning in payments. Why? Bio-authentication offers stronger payment security than a typical password.
Walk in. Grab item. Walk out. When it comes to in-store checkouts, it may be time to make an upgrade.
The new window-shopping is happening on a device. Learn how social media helps consumers browse items and discover new retailers.
Get acquainted with the tech that could up your competitive edge. Whether it’s for inventory or personalization, the promise of AI is very real for retailers.
Nearly half of U.S. consumers own a smart speaker, but voice commerce is just starting to find its footing. Discover how this new technology is poised to expand in the future.
Despite the rise of e-commerce, 80% of shopping is still done in store. Learn how brands are attracting in-store customers through immersive in-store shopping experiences.
AI brings personalization. And personalization brings loyal customers... which brings even more personalization. Let the virtuous cycle begin.
Shoppers don’t just want retail apps, they want retail apps that work for them. Discover how brands are providing deeper value in their mobile interactions with consumers.
02/11/2019
Where and how consumers shop is changing rapidly thanks to advances in technology. Four technologies, including biometrics, artificial intelligence, voice assistants and virtual and augmented reality, are changing the game for frictionless payments.
01/07/2019
From buying coffee on the quick, to splitting the dinner check with friends or even paying rent, today’s shoppers are discovering the convenience, security and speed of mobile utilities.
What happens when shoppers ditch their wallets in favor of storing personal information digitally?
11/30/2018
The convergence of technologies such as voice assistants and smartphones, along with AI-powered data and privacy and security tools, is fueling faster, more integrated and more contextual shopping experiences. Executives from Synchrony and Amazon Pay
10/22/2018
Artificial intelligence is already changing the way we shop and buy from making credit decisions faster to allowing us to use our voices to buy products. Synchrony’s chief technology officer Greg Simpson offers insight into how AI technologies
09/19/2018
Building connections among Generation Z means thinking differently
Contextual commerce is making that our new reality.
08/06/2018
Shoppers are more informed than ever before. Microsoft Global Retail Director Karen Garrette says data can help retailers create personalized experiences that build loyal relationships.
07/30/2018
New technologies are providing retailers with unprecedented amounts of customer data. The challenge, according to industry experts, is figuring out how to use it.
05/15/2018
In the future, frictionless payments will simplify and streamline checkouts. State of Pay met with retail leaders to hear how the payment process, as shoppers know it, is disappearing.
Article
09/14/2022
2022 has proved itself a unique year. This on the heels of a few unique years before it - which may be the understatement of the decade. Market dynamics and consumer expectations are rapidly evolving. Supply chains remain strained.
03/22/2022
Small businesses can’t just press “pause” when new technologies emerge or as trends and external conditions change. So often, retailers must adjust their approach mid-stride, and deciding on your next step can be a challenge.
09/09/2021
In 2020, when safety protocols forced gyms to temporarily close their doors, homebound consumers were left wondering where, when, and how they could break a sweat?
11/12/2020
Customers expect rewards, points and discounts. Brands that can offer more, will benefit with increased customer interactions. Our experts weigh in.
10/16/2020
Retail has changed and businesses across the board will need to adapt to shoppers’ changing expectations. Learn from Greg Simpson, Chief Technology Officer at Synchrony, how A.I. can help.
Digital-first environments are increasingly important to customers, but that doesn’t mean businesses have to lose their human touch. Learn how customer service is evolving.
09/09/2020
It’s been a head-spinning time for businesses — but many are staying strong with the help of their communities. We talked to businesses about how they evolved with local support.
08/07/2020
Working from home has accelerated the use of data and cloud-based platforms. Are you equipping your employees with these new technologies? Learn how to maximize your workforce at #StateOfPay.
From doctors to contractors to hair salon owners, appointment-based businesses are finding innovative ways to deliver their services virtually. Whether it’s providing online consultations or virtual and augmented-reality tools
As shoppers focus on safety , the appeal of contactless payments has soared — from tap-to-pay to QR codes and more. “This is exciting,” says Bijayta Berger of Synchrony. “It’s not just a trend — we’ll continue to see consumer adoption.”
07/25/2019
Location, location, location. The defining adage of the real estate industry has made its way to retail, though these days location is more about knowing...
07/17/2019
State of Pay with Synchrony shows how cameras can do a lot more than keep an eye on merchandise.
07/02/2019
If occasions for gift-giving are meant to be joyous, why are they often a headache? Whatever the reason – Wedding? Father’s Day? Second cousin’s dog’s wedding? -- there are challenges galore to getting the right gift...
05/24/2019
The summer season is prime for retailers to tailor loyalty programs. Summertime. The air is warmer. The days are longer. Perfect for barbeques, enjoying the outdoors, and everyone’s favorite pastime: shopping?
05/03/2019
Blink and you might miss it. ...Or so flash-in-the-pan trends tend to go. While some may sound familiar, these tactics are shaping new — and lasting — precedents in retail, delivering speed and innovative experiences.
02/18/2019
As more people embrace the powerful, convenient tools their phones offer, a growing number of shoppers are leaving their physical cards and wallets at home, opting to transact via mobile instead. Here are some of the core opportunities mobile wallets affo
02/04/2019
Digital pioneers are going cash and cardless – and aren’t looking back
Technology is accelerating the pace of change throughout retail. But in 2019, mobile and artificial intelligence look to be two dominant drivers that will foster enhanced experiences for both the customer and the retailer.
09/10/2018
Loyalty programs used to be simple. The more customers purchased, the more a company rewarded them. But consumers today expect far more from companies to gain their loyalty over the long term.
07/09/2018
The transformative technology of the next ten years is the same technology that transformed the last ten years: Apps.
06/08/2018
Few metrics better illustrate a company’s wellbeing than Customer Lifetime Value. In previous eras, retailers could employ tried and true loyalty practices that would reliably juice CLV. Today, they are challenged with savvy customers who demand more fo
05/31/2018
Retail has seen some dramatic shifts over the last decade. The dust is starting to settle, though, and a clearer picture is emerging of what tomorrow’s retail landscape may look like. And while there is no magic formula for success, retailers from acros
04/01/2018
Technology has enabled consumers to purchase whenever and wherever they choose. Retailers who enable this will win the day
03/28/2018
Here's some non-news: Retail is evolving. But the speed, extent and direction of retail’s transformation is so drastic that it requires a deeper look.
03/19/2018
The overwhelming success of voice-controlled smart speakers has accelerated the pending widespread adoption of voice commerce.
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